madame hervé : behind the curtains

rebuilding part 2 : tilda's atelier

As I told you not so long ago, last week we started part 2 rebuilding our house! It's so nice weather outside I know, but we need urgently more space! So, have a look below, my new atelier 'before', our new library 'before' and tons of insulation in our office!! So give us some time, then I will show you the 'after'!

my new atelier before! to cool, I tell you!

library before!

 

tons of insulation!

Spring is in the air : DIY

Now, I hope that it won't take long until spring finally arrives for us in central europe too! Found this DIY water garden via happmundane! Cool!

Tagged : 6 random things

I have been 'tagged'!
What an honour, famous Emma from Emmas Designblogg tagged me with the "6 random things" tag! 

Rules: Write 6 random things about myself, link the person who tagged you, post the rules. Tag six people and link them. Let them know they have been tagged.

Mmmhhh, ok.

1/ I can’t swim, true.

2/ I collect every kind of materials, pictures, new or used objects and machines.

3/ In my mind I’m a perfect structured person, my stuff is organised either in chronological order or in issue-related/topical/thematic order. The reality looks different...

4/ I live with my husband near Zurich, before he was my neighbour.... that's how we met :)

5/ For my feelings, days are to short.

6/ The view over the lake Zurich, when I go for a little walk through my village.

 

I'm very curious about this six bloggers:

Holy    >> Decor8
Marisa    >> HopeHope
Joe    >> HELLO BAULDOFF
Tanneke    >> Wannekes
Tessa    >> Studio TED
Jantien and Hester    >> TAS-KA

 

Compositions

Component parts, ready for the composition!

Two girls, one day, several brocantes

Yesterday was a inspiration day. For a little productserie we need some inspirations, so we went to several brocantes in Switzerland. It was too cool, thank you M! I will show you the results in a few weeks, so stay tuned!

DONE!

Let's start the 'hanging around in your cosy cashmere sweater' time.... All work is done, I've finished three big projects! Time for new projects, concepts and world fabulous web!

shortcuts

superfast

Today I have to work superfast!! (grafic via lulu )

sound supplier : daily routine

May I introduce you my cooperator in daily routine:  supplied me by sound ...

Dear clients: How to build your brand on internet

Found this interesting concept by John Mellkvist, founder of the design company JohnLookdotcom. I will share this with my next brand client.... (via davidreport )

1. Find your signature product
Hermès has their scarf, Lacoste has their polo shirt. Identify your signature product or service. Internet is big and thick so you need a sharp edge. A collaboration with another specialist – from a different field of business – will create a unique offer as well a big surprise, that will draw media attention.

2. Make sure your welcome page communicates. A commercial web concept needs to be much more direct compared to a physical company. What are you selling, what’s the price of it?  Write out your concept in editable text (i e not flash or similar) on page one as well as in the headline/frame of your web page. Display your concept in a 1,2,3-process. Don’t sit on your information. Share it! This will make you an authority.

3. Create a blog linking to your web page. Or even better, collaborate with a well known blogger blogging from your page. This will make your content more dynamic and increase search.

4. Google Adwords and Analytics Good for traffic, but be careful with your budget – use only a few keywords if you don’t want to pay for a lot of irrelevant clicks. Monitor it with Google Analytics.

5. Organise your e-mail network and communicate what you do continuously. Create an e-mail signature explaining your concept in a short line of text. Did someone write or say something good about you? – enclose hyperlinks. And don’t neglect Facebook. It’s easy to call it an adult toy. But also easy enough to use as a marketing tool.

6. Be brave – contact the best in your field. If you get along, ask for a quote or a good luck to publish on your site.

7. Think local. Just because everyone can see you doesn’t mean they will. Instead, start by building success in a small community, and go from there.

8. Overkill. As a webshop, replace human touch with small or big surprise, like the amuse (or the birthday cake) at the restaurant.

9. Banner advertising. Good for an ”I’ve seen that” effect. But before counting clicks consider; how many banners do you really click on?

10. Get real. The more internet based your concept is, the more it will gain from an ambassador in the real world.

Reload : Coming Soon

The new embossed printing notebooks are in production! Yeahhh! Coming soon!

preliminary : first prints

This weekend was THE shooting with the prototypes for the mood. Yesterday we got the first prints from the shooting! Yeaah! (Pat: If you are back from holiday, have a look at the cushions!)

jaime hayon again!

I told you about the shooting next week, I am so nervous... Yesterday I made a deal with the agent from METALARTE : Tada, we get the faboulous lamps from JAIME HAYON for the shooting!!! I am sooooo happy. Sorry, the photos arent' so perfect, iphone quality...

OLD PRECIOUS JAPANESE SILK

Two weeks ago, I found this old precious and really well preserved japanese silk... So: empurple silk like IN THE YEAR ONE ! First process pictures.. Silkscarf coming soon, I hope so....

Audrey Hepburn : Mask

I told you about the fotoshooting for our shop. We found this wonderful 'AUDREY HEPBURN ' Mask. So great!!

IN THE YEAR ONE

Finally: So much work with our new project.. But it is really fun. We made the first decisions about colours, products, first moodboards and shootings! The fleamarkettrip was so inspiring and successfull! Madame Hervé will invite you in november to the shop IN THE YEAR ONE. More informations soon. In advance some inpressions...

flea market : roundtrip switzerland

Today madameherve and her friend g is on the road! We make a little flea market roundtrip through Switzerland for our shop in November... Wish us luck for good catches!!

designedmemory : Matthew Daniel Siskin

HE DID IT AGAIN! Today, while working, stumbling over the site from OBEDIENT AND SON. This site is so ultra supercool, unbelievable! Then, searching for the webdesigner, and: DESIGNED MEMORY again!!! (One month ago, I wrote about the spectaculary site from CHRIS BENZ) Now: I decided, I will put money aside, and someday I will engage him for my own website!!!! Thanx a lot Matthew, you really made my day!   

Working affairs

Now I have to work immediate for Tildas new moodboards, I need to force myself.... Perhaps my own designpolicy...

ART NOUVEAU : CONVERSION OF OUR HOUSE

I found this wonderful spiral staircase with fittings made from cast iron in best condition for the conversion of our house... I am really happy...And I really appreciate ART NOUVEAU!  Now I have enough time to restore this piece and then it will be our new stairway to our slepping room....
Hope you are not too jealous... ;-)
 

little success : GOCCO Prints

Patience is not really one of my strong points.... but the prints are really perfect now! happy saturday!
tilda

GOCCO : Some printing Stuff

I try again printing with my little GOCCO , but the results are not so perfect.. Looks a little bit more like shabby chic...

CHRIS BENZ : WEBSITE LIKE A MOODBOARD

By making the own website, sometime it helps to cruise through other website designs. Today I found this spectaculary site and I am really impressed! Have a look at CHRIS BENZ and DESIGNED MEMORY!

new moodboards : porcelain

and here another ebay finding...

outdoor : designy floor

to choose a nice and comfy outdoor floor is the other thing we have to plan.
(the biggest claim is, it must be possible to do it yourself... ) cement floor with embossing patterns!
or will it be a wooden floor with branding patterns? tricky decisions...

lavender pouches prototype

first prototypes of the lavender pouches, shabby chic style! i am so happy! now i will start with a batch production of 50 pieces.... good night!

Lavender Prints : Large Harvest!

During the summer I have collected lavender, now I have a large dried lavender harvest!
So, yesterday I printed all these little lavender pouches. I have found this marvelous fabric in an old bedstore, it is a origin matressfabric!  Now, I have to assemble all the pieces.  

new prints

I'm having a little preview for you....
At the moment I am still working on different print versions for silk scarfs and cushions. First tests are analog before testing them on silkscreen... Have a look!

salut!

tilda b. hervé is starting her blog now!